Gems Essence Infotech Pvt. Ltd.




Gems Essence, an IT company, developed the project MiniFlix as an entertainment platform for users to watch movies. The MiniFlix app offers a wide selection of movies, and users are required to take a membership plan to access and enjoy the movie collection. It utilizes various technologies and integrations to provide a seamless and engaging movie streaming experience.


The primary objective of the MiniFlix project is to create a user-friendly and convenient platform for movie enthusiasts to access a diverse library of films. The goal is to provide a compelling movie-watching experience while ensuring secure and seamless payment processing for membership plans.


To address the challenges and achieve the objectives of the MiniFlix project, Gems Essence employed the following solutions

Payment integration

secure payment gateways such as PayPal and Stripe were integrated into the MiniFlix app to handle subscription plans and facilitate secure transactions.

User tracking and engagement

The GlassXpert & Design platform was built using Ruby on Rails, leveraging its scalability and flexibility. Additional technologies such as Capistrano, Solidus, and Nokogiri were incorporated to handle tasks like deployment, e-commerce functionality, and web scraping. This ensured seamless integration and smooth operations across the platform.


During the development of the MiniFlix app, the Gems Essence team faced several challenges. Some of the key challenges included

Content management and streaming

Developing an efficient system to manage and stream a large collection of movies to users, ensuring smooth playback and minimal buffering.

Payment integration

Integrating secure payment gateways like PayPal and Stripe to handle membership plan subscriptions and transactions securely.

User engagement and tracking

Implementing Amplitude tracking, Facebook Pixel, and Google Analytics to monitor user engagement, track user behavior, and gather valuable insights for continuous improvement.


The MiniFlix platform utilized the following technologies

1 Front-end

- React was utilized to build a dynamic and interactive user interface, offering a seamless movie-watching experience.

2 Back-end

- Ruby on Rails (ROR) framework was chosen for its rapid development capabilities, robustness, and scalability.

3 Cloud Infrastructure

- Amazon Web Services (AWS) and EC2 were used to ensure scalable and reliable hosting and storage capabilities.

4 Video streaming

- Gems Essence implemented a video streaming solution that leveraged appropriate technologies to deliver high-quality, low-latency streaming to users.


The implementation of the MiniFlix project yielded several positive outcomes
  • Wide movie selection: The MiniFlix app provided users with access to a diverse library of movies, catering to various genres and interests.
  • Seamless movie-watching experience: The use of efficient video streaming technologies and server-side rendering ensured smooth playback and minimized buffering, enhancing the overall user experience
  • Secure payment processing: The integration of secure payment gateways, including PayPal and Stripe, allowed users to subscribe to membership plans conveniently and securely.
  • User engagement and insights: The implementation of Amplitude tracking, Facebook Pixel, and Google Analytics provided valuable insights into user behavior, enabling continuous improvement of the platform's content and features.


The MiniFlix project developed by Gems Essence successfully achieved its objectives of providing an engaging and convenient movie-watching platform. By utilizing technologies such as Ruby on Rails, React, AWS, and integrating payment gateways, tracking tools, and social login capabilities, Gems Essence created a seamless movie streaming experience for users. The app's wide movie selection, secure payment processing, and insights from user tracking contributed to its success in the entertainment domain. MiniFlix continues to captivate movie enthusiasts by offering an extensive collection of films and a user-friendly interface.